This Privacy Policy explains how Rhino Partners Pte Ltd (“Rhino Partners”, “we”, “us”, “our”), a company registered in Singapore, collects, uses, discloses, and protects personal data obtained through this website. It applies to visitors and prospective clients who interact with us online.

We comply with the Singapore Personal Data Protection Act 2012 (PDPA) and, where applicable, the UK GDPR, EU GDPR, and the Australian Privacy Act 1988.

1. Information we collect

We collect information in two ways:

Information you give us — when you submit our contact or lead form, you provide your name, work email, phone number (optional), company name, and the message or project details you share with us.
Information collected automatically — when you visit the website, we and our analytics providers may receive your IP address, browser type and version, device information, referring URL, pages visited, time spent, and approximate geographic location. We also capture marketing attribution identifiers such as Google Click ID (GCLID) and UTM parameters when present in the URL.

2. How we use your information

To respond to your enquiry and scope a potential engagement.
To send transactional emails (such as a confirmation that we received your message).
To improve the website, measure marketing effectiveness, and understand how visitors use the site.
To comply with legal obligations and protect the security of our services.

We do not use the information you submit through the contact form for automated decision-making or profiling.

3. Legal basis for processing

Where the GDPR or UK GDPR applies, our legal basis for processing your data is (a) your consent, given when you submit a form or accept cookies; (b) our legitimate interest in responding to enquiries and running our business; and (c) the steps taken at your request prior to entering into a contract.

4. Cookies and tracking technologies

We use Google Tag Manager (GTM) to load analytics and advertising tags, including Google Ads conversion tracking and Plausible Analytics. These tools may set cookies or use similar technologies to recognise your browser and measure interactions.

You can control cookies through your browser settings. Disabling cookies may affect site functionality and how we measure traffic, but will not prevent you from contacting us.

5. How we share your information

We do not sell your personal information. We share data only with service providers who help us operate the website and respond to enquiries, under contractual obligations to protect it. These include:

Email delivery (Resend) — to send and receive enquiry-related email.
Hosting and infrastructure (Vercel) — to serve the website.
Analytics and advertising (Google, Plausible) — to measure site usage and ad performance.

We may also disclose information where required by law, court order, or to protect our legal rights.

6. International data transfers

Because we operate across Singapore, Australia, and the United Kingdom, your information may be processed in countries outside your country of residence. Where required, we rely on contractual safeguards (such as Standard Contractual Clauses) to protect transferred data.

7. Data retention

We retain enquiry-related personal data for as long as needed to respond to your request and for a reasonable period afterwards to maintain client and prospect records. We delete or anonymise personal data when it is no longer required.

8. Your rights

Depending on where you live, you may have the right to:

Access the personal data we hold about you.
Request correction of inaccurate information.
Request deletion of your data.
Withdraw consent at any time.
Object to or restrict certain processing.
Lodge a complaint with the relevant data protection authority (such as the PDPC in Singapore or the ICO in the UK).

To exercise any of these rights, email us at info@rhino-partners.com.

9. Security

We apply reasonable technical and organisational measures to protect personal data against loss, misuse, and unauthorised access. No method of transmission over the internet is fully secure, so we cannot guarantee absolute security.

10. Children’s privacy

This website is intended for business users. We do not knowingly collect personal information from anyone under the age of 16.

11. Changes to this policy

We may update this policy from time to time. The “Last updated” date at the top of the page reflects the most recent version. Significant changes will be communicated through the website.

12. Contact us

Questions about this policy or how we handle your data? Reach us at info@rhino-partners.com.

Rhino Partners Pte Ltd
36 Robinson Road, #20-01 City House, Singapore 068877